Zeroing in on a new standard of alcohol-free beer
Heineken® 0.0 is brewed with a unique recipe for a distinct balanced taste. In 2019, Heineken® 0.0 is now available in 57 markets. The new Heineken® 0.0 is a refreshing non-alcoholic lager, brewed by our most passionate beer-lovers for a distinct, balanced taste, refreshing fruity notes and soft malty body.
We continue to develop our range of low- and no-alcohol drinks, with new innovations that expand customer choice. This part of our business has seen particular uptake in markets as diverse as Nigeria, Indonesia and Spain.
On a global level we’re responding to numerous regional preferences: light beers in the US for example, or dark malts in the Americas and Africa. In Europe, Radler’s rollout has been particularly successful.